
The root problem
It's not your shower. It's the towel.

Thin towels go stiff and scratchy after a few washes.
Fabric softener makes it worse. It coats the fibres and flattens the pile.
Start with a thicker pile, and wash it right.
A deep coral fleece pile feels soft from the first use. Wash it warm without softener and dry it low, and it stays softer for longer.
How it stays soft
Wash. Skip softener. Dry low.

Plush, soft pile.
A thick fleece pile that feels soft straight out of the wash.

Calm colours.
White, blue or pink to match the bathroom.

Easy to keep tidy.
Rolls and stacks neatly on a shelf or in a basket.
The part you'll notice
The towel you reach for first.
Warm from the shower, wrapped in something soft. Not the scratchy one at the back of the cupboard.


Illustrative photos.
Get my soft towelSoft where it counts.
| Fleece towel | Thin cotton | Waffle | |
|---|---|---|---|
| Plush feel | ✓ | — | — |
| Light to dry | ✓ | ✓ | ✓ |
| Three colours | ✓ | ✓ | ✓ |
Compared by towel type, not brand.
Wash. Dry. Use.
- Wash before first use with similar colours.
- Skip fabric softener; it flattens the pile.
- Tumble dry low or line dry.
Honest expectations.
Wash separately the first time.
Made for
Soft towels, three colours.




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Your towel
Pick your colour.
Every order includes the free Soft Towel Care Card.
How to wash, dry and store a fleece towel so it stays soft. Ready to download now, no email needed.
Download the PDF ↓- Free Soft Towel Care Card with every order
- One-time purchase. No subscription.
- Tracked delivery
Free shipping on orders $69+. Otherwise $7.99 to the US and $9.99 to the other countries we ship to. Orders ship in 1–3 business days. US delivery usually takes 3–7 business days, international 7–21. Every order is tracked.
Small fixes, described plainly.
Liorva sells practical fixes for everyday things. We describe each product plainly, including what it can't do, so you know what to expect.
Damaged or wrong item? Contact us and we'll make it right.
Questions people ask before buying
Will it shed?
A little lint in the first wash is normal for fleece. Wash it separately the first time.
How do I wash it?
Machine wash warm with similar colours, no fabric softener, tumble dry low or line dry.
Why no fabric softener?
It flattens the fleece pile, so the towel feels less soft.
Does it feel like a cotton towel?
No. Fleece dries skin differently from heavy cotton. It feels plush and soft rather than thick and heavy.
What colours are there?
White, blue and pink.
What's in the box?
1 towel in the colour you pick.
How long does delivery take?
Orders ship in 1–3 business days. US delivery usually takes 3–7 business days, international 7–21. Every order is tracked.
What does shipping cost?
Free on orders $69+. Otherwise $7.99 to the US and $9.99 to the other countries we ship to.
What if my item arrives damaged or wrong?
Contact us and we'll make it right.
Here before and after your order
A real question? Talk to us.
Not sure which colour to pick, how to wash it, or where your order is? Send us a message and we will help.
service@liorvavip.store